The names Cameron Dallas, Kylie Jenner, and Gigi Hadid are all well-known. These are just a handful of the people who’ve achieved massive fame thanks to their regular posts on the photo and video sharing platform Instagram. This is hardly shocking news when you think about how widespread social media is today. There are plenty of people who think it’s a waste of time to try to increase your Instagram following. However, a million followers is a significant milestone that should not be ignored. In addition, this is a simple and effective way for any business owner to raise consumer awareness of their brand and boost sales. Furthermore, this is only one of several advantages.
Make More Money or Maximise Your Earning Potential
Any Instagram user has the ability to get thousands of new followers with the help of a professional manager. When this goal is accomplished, progress towards the rewards will accelerate. In the current economic climate, who wouldn’t welcome a boost to their salary? Marketers are always on the lookout for novel approaches to expanding their customer base. A large number of followers might be interpreted as validation that the person is providing valuable content. They will presume that the account holder is familiar with advertising best practises.
Numerous businesses with similar customer bases to yours will be eager to pay you top dollar to promote their wares on your site. Anyone who has a sizable following can be compensated to just post a photo of the product they are endorsing. Katrina, a 27-year-old woman, took advantage of this idea by renting out her flat through the website Airbnb. She has taken her earnings and used them to see the world.
Impact the World or Drive Change
How many people can claim that they have made a positive impact on the world? There aren’t too many, but here is where having a large fan base may help. When was the last time a trending hashtag was taken up by mainstream media? This occurs on a regular basis. It may come as a surprise to many customers to find how many hashtags exist but go unnoticed simply because the person who developed them does not have a big enough audience.
Anyone may effect change in this regard by amassing a sizable following. Anyone with a sizable following may generate relevant hashtags that reach larger audiences, whether their cause is feeding the homeless or taking in strays. Spreading your message might encourage others to join you in supporting your cause. Increasing their Instagram following helped make Doctors Without Borders an even more recognisable organisation.
Accurately Monitor Prospects and Sales
Many businesses pay for tracking-capable platform subscriptions. Sure, earning sales and gaining clicks is crucial, but what good does it do anybody if you don’t know where these leads and clicks are coming from in the first place? The same tracking software used by Facebook is also used by Instagram, so these leads may be followed up on.
One of Instagram’s most popular celebrities, Eliza Dordelman, didn’t get to the top without first understanding the source of her fans’ adoration.
Boost Your Website’s Fan Base
It’s hardly shocking that more people are using social media to increase traffic to their websites. You can always use extra eyes on your website, whether you’re a painter, musician, or small company owner. This will improve the site’s visibility in search engines and has the potential to boost conversion rates. If no one visits your website to buy your goods or services, you have little chance of making a profit. No one could, and that’s where having a sizable Instagram following comes in handy.
In reality, Instagram is unlike any other platform since users may add a clickable link to their profile. A personal business website is included in their bio, which can be accessed via this link. Seeing the level of success these sites have brought their creators increases the likelihood that viewers will visit the bio page without more thought.
Kevin Hart’s business and website wouldn’t be as successful as they are now without the help of Instagram, despite Hart’s fame.